L'Attrape-Coeur

For this first collection as Poiray creative director, Aurélie Bidermann has revisited the heart, a long-standing signature of the brand.

This symbol of union and love also evokes the love-at-first-sight creative relationship between the jewellery brand and the French designer.

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L'Attrape-Coeur

new boutique in Bordeaux

The Maison Poiray has the pleasure to announce the opening of its new store situated 1 place Gambetta à Bordeaux.

Getting there

new boutique in Bordeaux

@poirayparis 'Un lundi pas comme les autres...' ‪#‎poirayparis‬ ‪#‎mypoiray‬ ‪#‎bagues‬ ‪#‎coeursperles

@poirayparis Collaboration Été 2016 #poirayparis #mypoiray #mesinterchangeables #montre #mapremiere #boucles 

Pretty Hearts

The heart, universal symbol of love and femininity, and a Maison Poiray emblem, can be worn on their own or together as a play on size and color.

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Pretty Hearts

The art of transformation

At the cutting edge of elegance and originality, Poiray bestows its freedom of tone and Parisian chic into a collection that is both playful and daring. The Maison expresses its talent in revolutionary pieces that change form in the blink of an eye. 

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The art of transformation